Each year, Pivot takes the pulse of Social Marketing professionals. The purpose of this research is to get inside the heads of professionals leading Social initiatives for major organizations to see their current attitudes and to get a sense Read More...

Pivot, BAPI, NY Times, Bloomberg and Mobile Gaming Summit lead the world’s largest in-gathering of Social Professionals NEW YORK, NY - Social Week, the essential professional in-gathering for Social Business, will blanket New York City in a Read More...

Today we're happy to unveil our initial content line-up around the 2012 theme: From Social Brands to Social Business. Each year, Pivot focuses on a theme developed by Brian Solis, the conference executive producer and host, that addresses the anxiety Read More...

When I first encountered Involver’s Social Markup Language (SML™), I knew the extension of HTML into social functionality with all the underlying processes being handled on Involver’s end would change how brands leverage their Facebook Fan Pages. SML™ was a Read More...

For entrepreneurs with the right strategy, this is an exciting year to launch a new business with high growth potential. The JOBS Act that was recently signed into law and the emergence of crowd funding sites like IndieGogo and Read More...

The past two years have been the Precambrian Spring for Social, a time of explosive growth, diversity, excitement and seemingly unlimited promise. Start-ups have sprouted everywhere, each more interesting and full of possibility than the next. Fortunes have been Read More...

The Pivot Conference aims to connect, transform and educate before, during and after the conference. In just three weeks, we will kick off a new webinar series that will focus on core topics to help Social businesses and brands Read More...

At Pivot, we work hard to deliver the insight and strategies to help top brands and agencies succeed in the business landscape altered by Social Consumers and the powerful Social Construct. To achieve our goals, this year’s focus will be: Read More...

If conversation, as embodied in social networks, is the seminal activity in marketing today, it makes intuitive sense that events—the most intense possible form of conversation—should be increasingly important to companies seeking the best ways to reach customers and Read More...